Budweiser International Women’s Day Campaign in the New York Times

Along with 2 other female illustrators, I was asked to collaborate with Budweiser to reimagine one of their outdated ads from the 1950’s and 1960’s to be more representative of the modern woman. The old ad featured a scene with a woman serving her husband a Budweiser beer, and was transformed into a new scene with the same woman looking to enjoy Budweiser with other women in her circle. The ad campaign represents an inclusive message that everyone can enjoy Budweiser beer, regardless of gender, race, or station in life.  The artwork ran as a double page ad in the New York Times on International Women’s Day in collaboration with #seeher to show women in more positive representations across the advertising industry.